The Future Of Digital Marketing Is Personalization
Marketers form past have been struggling to have a personal touch with their customers so that they can have better relationship, which in turns results in brand loyalty and finally sales. In the past marketers have tried their best to get as much as personal to their consumers but it was really hard for them as there were many barriers between them and the consumers. Personalization would happen through mediums such as direct mailers, new letters, free gifts, coupons, pamphlets etc.
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